According to PAMA, automobile sales (including cars, Jeeps, and pickups) have decreased by almost 52% YoY, clocking at 11,883 for Jul-22 as compared to 24,919 in SPLY.
HCAR sales have increased by 10% in Jul-22 due to an increase in sales of Civic/City by 41% YoY. Meanwhile, sales for Honda BRV dropped by 79% YoY. On the other hand, INDU sales decreased by 65% in Jul-22 due to a drop in sales of Toyota Fortuner/IMVs and Corolla/Yaris by 62% and 66% YoY respectively. Moreover, PSMC sales dropped by 56% YoY in Jul-22 due to a decrease in sales of Alto and WagonR by 24% and 87% YoY respectively. However, sales for swift increased by 43% YoY.
Moreover, a drop in the sales of other companies has also been witnessed this month as the sales clocked at 2S92 which is 59% lower compared to 716 in SPLY.
Furthermore, a drop of 54% YoY is witnessed in the sales of Buses and Trucks for Jul-22. Moreover, sales of tractors also dropped by 48% YoY in Jul-22.
Lastly, sales of the 2/3 Wheelers have also dropped in Jul-22. The sales of HONDA dropped by 20% meanwhile, sales for SUZUKI have shown an increase of 29% YoY clocking at 3,512 as compared to 2,715 SPLY.
The market share of HCAR has increased from 9.3% to 21.3% for the period Jul-22 as compared to the SPLY. However, the market share of PSMC and INDU has dropped from 61% to 56% and 27% to 20% respectively due to the entry of new players.
Going forward, the Pakistani auto industry is likely to face a downturn in the coming year because of the current macroeconomic condition of the country where rising fuel prices, depreciation of the rupee, and increased taxation because of IMF conditions are likely to dampen the demand.
Fahad is an entrepreneur and a marketing enthusiast who loves to write on trending topics. He loves travelling & playing tennis is what he does in his leisure time. He tweets @fahad164.
Email:- fahad164@gmail.com , fahad@themediaparadigm.com
