It’s all about the small gestures that bring out the goodness within you, an adorable message executed brilliantly. Cadbury Dairy Milk always brings to us some very emotional ads which melt our heart and this time was no different. The latest TVC shows the perfect family bonding and sweetness.
Cadbury Dairy Milk has established itself as the leading chocolate brand in Pakistan and was instrumental in establishing the chocolates category within the country over the past two decades. Cadbury Dairymilk with its platform of “Kuch Meetha Hojaye” (Let’s have something sweet) is associated with celebratory moments making a special place in the hearts of its consumers.
Cadbury Dairy Milk TVC 2022
Our Verdict
We really liked how Cadbury has been using its ‘Kuch meetha hojaey’ tagline to tell simple stories for a common reason to celebrate. They have been so consistent with their strategy. Kudos to the brand and their agency.
About the brand
It is the largest confectionery company in Pakistan. Best known for its chocolate. Cadbury Pakistan Limited is the only company in Pakistan to produce Cadbury chocolate, other brands are produced by Mondelēz International.
Have you seen the new Cadbury Ad? How did you like it?
Sania Iftikhar believes in the power of clear, straightforward writing. Her blog posts tackle everyday topics with relatable insights and easy-to-follow advice. With a conversational style, she makes complex subjects feel understandable. She’s dedicated to sharing knowledge and empowering readers to take action. Find her latest posts on trending in social.