Dolmen Mall; home to the leading local and international brands and state-of-the-art services and facilities, celebrated seventy years of independence at a massive scale giving the customers a euphoric experience.
The grand celebrations started off with decorating the entire mall exquisitely with green and white from August 1st. The mall was a beautiful sight to look at with trail of ribbons on the ceiling representing our nation’s colors, larger than life truck art prints surrounding the atrium and provincial elements around the mall, bogies and a wall of archive images on the 1st and 2nd floor. In addition to that brands joined in the spirit of independence by launching discounts of flat 50% off and up to 70% off and decorating their outlets.
The mall hosted a lot of fun activities, competitions and games as part of Independence Day celebrations. The highlight was 70 daily dolmen draws followed by 3D projection on the monumental mall exterior that covered the history of the country. On the night of 13th August, the celebrations were taken to the next level with Asim Azhar’s surprise performance followed by Independence Day parade, midnight countdown, fireworks and flag hoisting.
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14th August was celebrated with a cake cutting ceremony by Fahad Mustafa, Dino, Khalid Malik and the cast of Na Maloom Afraad 2 to mark the birthday of the nation. It was then followed by a parade and performance from various school kids dressed in cultural outfits representing the four provinces of Pakistan.
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“Since over two decades, Dolmen Mall stands proud to represent the perseverance and hospitality of Pakistan. True to its vision, our malls donned as a mall with a heart, we have built a legacy of innovation and trust while serving customers from Pakistan and beyond,” said Naureen Khan, General Manager Marketing at Dolmen Real Estate Management.
Fahad is an entrepreneur and a marketing enthusiast who loves to write on trending topics. He loves travelling & playing tennis is what he does in his leisure time. He tweets @fahad164.
Email:- fahad164@gmail.com , fahad@themediaparadigm.com