As New Year festivities unfold, the lure of substantial discounts is drawing a significant number of women buyers to various brands in the federal capital. Sales across different renowned brands, with discount offers ranging from 50-70 percent, have seen women enthusiastically purchasing dresses and winter accessories.
The Discount Craze Begins: New Year Sales Attract Women Shoppers
Explore how New Year sales across various brands are capturing the attention of women buyers in the federal capital.
Festival Discounts: A Global Trend Adopted by Renowned Brands
Delve into the strategic trend of offering significant discounts during festivals and special occasions to attract a broader customer base.
December Delight: A Continuous Surge in Sales
Witness the impact of continuous sales throughout December, fueled by Christmas, Quaid-i-Azam Day, and New Year celebrations, as women gear up for winter shopping.
Renowned Brands and Their Occasional Sales Strategy
Examine the consistent practice of renowned brands announcing sales during key occasions, enticing women customers with affordable winter stock.
Fashion as a Status Symbol: Women Embrace Branded Clothes at Discounted Prices
Hear from working women like Irum Naz, who consider buying branded clothes during sales a trend, turning it into a status symbol despite any compromises on fabric or color.
Accessible Fashion: Replicas and Decreased Prices Make Brands Affordable
Learn how the accessibility of branded dresses has increased, thanks to replicas and significant price reductions by brand owners.
Winter Wardrobe Replenished: A New Year Opportunity for Women
Join women like Leena Ameen, who seize the New Year as an opportunity to stock up on good dresses for the upcoming winter season.
Sale Savvy: Easing Daily Life Shopping for Women
Understand how sale offers on important occasions not only cater to fashion needs but also make daily life shopping more accessible for women like Bushra Rehman.
Economic Realities: Shopping Without Sales Is Unthinkable
Explore the perspective of shoppers like Bushra Rehman, who find shopping without sales impractical amid economic challenges and price hikes.
Beyond Clothing: A Profitable December for Brand Owners
Uncover how December becomes a profitable month for brand owners, as Umer Khan, a salesman, reveals the surge in customer visits and maximum dress purchases.
Expanding Trend: Discounts Beyond Clothing
Explore how the trend of discounts extends beyond clothing to encompass eateries, cab services, furniture shops, and daily household items retailers, catering to diverse consumer preferences and budgets.
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