This Father’s Day #PampersPakistan launch a thought provoking campaign to champion paternity leave for dads. “When men take time off work to care for their newborn, everyone benefits including their families, workplaces, and communities all together. Kudos to the brand for changing stereotypes around men this #FathersDay.
This father’s day, let’s gift our fathers’ one thing they all miss out on, more time. Sign the petition so that they may also get a chance to experience wholesome memories, because any moment missed is one too many. #PampersForPaternity
Pampers for Paternity- A remarkable initiative by Pampers Pakistan
This initiative needed utmost attention because when men have access to, and utilize, paid time off to care for their families, they report many benefits. 87% feel more satisfied overall with their lives, and additional studies show that paternity leave also improves outcomes for children, and helps increase gender equity at home and at the workplace.
Let’s help support this cause by signing the petition and let fathers enjoy their babies special first moments too:-
A good initiative by Pampers, what are your thoughts on this? Share your feedback in the comments section below.
Fahad is an entrepreneur and a marketing enthusiast who loves to write on trending topics. He loves travelling & playing tennis is what he does in his leisure time. He tweets @fahad164.
Email:- fahad164@gmail.com , fahad@themediaparadigm.com
