PAS (Pakistan Advertisers Society) awards are held each year to celebrate, acknowledge and credit the most effective communications advertising campaigns in Pakistan. This year PAS awards 2015 were held at Expo Center, Karachi as on 25th April 2015. The event was a memorable night attended by the who’s who of media from all across the country.
This year, apart from the regular 21 categories, Pakistan Advertisers’ Society unrolled five special categories namely Passion for Pakistan, Best in Digital, Media Innovation, Best BTL Activation and Best Platform Award that will honor the most innovative marketing ideas.
The regular categories spanning across various segments had an overwhelming response this year from the agencies and brands across Pakistan totaling 263 entries. After jury evaluations and short listing, currently 68 entries were in the running to win the PAS Awards 2015.
PAS is highly supported by the industry stakeholders including Pakistan Newspapers Association (APNS), Pakistan Broadcasters Association (PBA) and Advertising Association of Pakistan (AAP).
Here are some leading category winners of PAS Awards 2015 and a little Sneak Peek from the evening:-
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